Music Branding. The Ultimate Marketing Tool
Music Branding may be a new concept you have not heard of before. But it has been around for years and is an incredibly powerful tool.
For instance, do you remember the iconic Vegemite, I love Aeroplane Jelly and the Qantas advert I Still Call Australia Home?
Without even realising, you have grown up with music that has framed your ideals, moved your emotions and directed your buying power.
We believe that music has the power to create authentic bonds between brands and their customers that last a lifetime.
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Listen to how music branding works
This is an example of how music branding works with its Sonic DNA.
Music That Creates Fans For Life.
Branthem
n. a Brand Anthem designed to connect authentically with your target market
The way we see it, branding - and marketing - is about connecting with people.
We believe music has the power to soar above and connect on a much deeper level with your audience. All you need to do is to whisper a tune and your listeners block everything else out just to hear you.
We create a unique musical identity - a signature voice for your brand to cut through the noise, and make you more visible, relevant and connected to your audience.
We call it your ‘Branthem’ - Your Brand Anthem.
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